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Why Zurker may actually succeed in the social media market - Her Most Regal Majesty, the Queen of Snark
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Why Zurker may actually succeed in the social media market
People on my friends list have indicated that Zurker uses a model of ownership that renders it somewhat resistant to Evil Corporate Takeover. This is basically done by giving shares away for getting people to sign up. It's a good way to grow a user base quickly, but frankly I don't think it makes Zurker resistant to take over, any more than all those building societies that are now banks were.

What it does do, however, is create a user base of early adopters with a financial interest in making the platform succeed. I suggest that this is the factor that may prevent it becoming a similar graveyard to Diaspora or Google+.

If you want to get in on the action, you know where to go. It may just be free money. The devious bastards.
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ewx From: ewx Date: June 7th, 2012 08:03 am (UTC) (Link)

Depends what proportion of the total shares the user shares represent, doesn’t it? If it’s a million user shares out of 100 million total, you’re not going to get much money or control out of it.

More interesting might be the feature set. But nobody seems to be interested in describing that. What’s it got that LJ/FB/G+/etc don’t have?

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